BlueStar Announces Néstor Talavera Montalvo as New Caribbean Business Development Manager
Florence, KY—July 22, 2008—BlueStar, the leading innovator in solutions-based distribution for Auto ID, Point-of-Sale, RFID, and Mobility products, is proud to announce the recent addition of Néstor Talavera Montalvo to the BlueStar Latin America team.
Based out of Puerto Rico, Talavera will hold the title of Caribbean Business Development Manager for BlueStar’s Latin America division, and will lead BlueStar’s efforts to further expand into the Latin America market, specifically, the Caribbean region. This will include bringing more vendors’ products into BlueStar for distribution, increasing sales of current vendors’ products, and broadening our Latin America marketing and sales presence. In addition, Talavera is trained in BlueStar’s FUSION business-development program and will help integrate the program with Latin America VARs throughout the region.
“Throughout my years of experience in this sector, I’ve witnessed how BlueStar has emerged and developed into a powerful leader in the technology industry in the United States, Canada, and soon enough in Latin America and the Caribbean. I am more than pleased to take part in this magnificent team, and confident that this opportunity I have been given will increase business in the Caribbean and widen BlueStar’s market-share in the region,” says Talavera.
“Since joining BlueStar, Néstor has introduced our suppliers to key VARs in Puerto Rico and the Caribbean Islands,” says Bill Nix, BlueStar’s Director of Global Marketing & Sales.
“We are very pleased to have Néstor Talavera as part of our Business Development Team. We foresee an outstanding growth in our Caribbean market with the implementation of Néstor’s expertise and strategic tactics to approach new VARs and enhance our relationship with our existing customers and vendors,” says Santiago Arias, General Manager of BlueStar Latin America.
Before joining BlueStar, Talavera worked for ScanSource Latin America as a Business Development Manager and Product Manager for the Caribbean, where he managed all product lines in the areas of AutoID, Barcoding, POS, and Security Systems.
Prior to ScanSource, Talavera worked as an Account Executive and Business Development Manager for the Caribbean and US East Coast regions for Canyon Ridge Communications—specializing in POS, Barcoding, and Telecommunications equipment.
About BlueStar
BlueStar is a leading solutions-based distribution of Point-of-Sale, barcoding, data collection, Radio Frequency Identification (RFID), and wireless mobility products. BlueStar works exclusively with VAR partners, providing them with complete solutions at competitive prices. BlueStar brings unequaled expertise to the market, offers award-winning technical support, and in an authorized service center for a growing number of manufacturers. For more information about BlueStar, please contact a BlueStar Account Executive or log on to www.bluestarinc.com.
BlueStar Announces Anastasia Semeraro as New Latin America Marketing Manager
Florence, KY—July 17, 2008—BlueStar, the leading innovator in solutions-based distribution for Auto ID, Point-of-Sale, RFID, and Mobility products, is proud to announce the recent addition of Anastasia Semeraro to the BlueStar Latin America team.
Semeraro will hold the title of Marketing Manager for BlueStar's Latin America division, and will lead BlueStar's efforts to further expand into the Latin America market. This will include bringing more vendors' products into BlueStar for distribution, increasing sales of current vendors' products, and broadening our Latin America marketing and sales presence. In addition, Semeraro is trained in BlueStar's FUSION business-development program and will help integrate the program with Latin America VARs throughout the region.
"I am proud to be a part of the BlueStar team during this time of global expansion. I look forward to applying both my distribution and manufacturing experience to enhance the relationship with our suppliers and customers to grow BlueStar's Latin America market," says Anastasia Semeraro, BlueStar Latin America Marketing Manager.
Before joining BlueStar, Semeraro worked for Symantec as Partner Program Manager, where she managed the Symantec Partner Program for the Latin America region. Just prior to Symantec, she worked as Purchasing/Marketing Manager for GBM Miami Direct and as Product Manager/Software Division for Tech Data Corporation. In addition, she has held a Business Development Manager position for Microsoft and a sales position in Central America and Mexico.
"We are extremely pleased to have Anastasia Semeraro join the BlueStar team. She will be working closely with BlueStar Director of Global Marketing & Sales, Bill Nix, to help expand BlueStar's Latin American reach," says Stephen G. Cuntz, BlueStar's President & CEO.
About BlueStar
BlueStar is a leading solutions-based distributor of Point-of-Sale, barcoding, data collection, radio frequency identification (RFID), and wireless mobility products. BlueStar works exclusively with VAR Partners, providing them with complete solutions at competitive prices. The company brings unequaled expertise to the market, offers award-winning technical support, and is an authorized service center for a growing number of manufacturers. For more information about BlueStar, please contact a BlueStar Account Executive or log on to www.bluestarinc.com.
BlueStar Announces European Acquisition
Florence, KY—July 9, 2008—BlueStar, the leader in solutions-based distribution of Auto ID, Point-of-Sale, RFID, and Mobility products, is proud to announce that it has acquired the assets of PSD-PrintScan—a German-based distributor of Automatic Identification products in Europe.
Alexander Stahl
President, BlueStar Europe
Speaking from his corporate office in Florence, KY, BlueStar President & CEO Stephen G. Cuntz stated: “This is the first of many new announcements from BlueStar. We are extremely pleased that the PSD-PrintScan operations have joined the BlueStar family to become BlueStar Europe. The shared core values and work ethic of our organizations makes this union a natural fit. I am excited by the opportunity to introduce solutions-based distribution to the Value-Added Resellers in Europe’s electronics channel.”
Alexander Stahl, the new President of BlueStar Europe stated: “PSD-PrintScan has a long history of AIDC sales in Europe. We look at this acquisition as a great chance to increase European sales and further BlueStar’s reach. The introduction of BlueStar’s award-winning FUSION business-development and marketing program, designed for the European Value-Added Reseller channel, will be a welcomed addition to existing European sales tools.”
Stahl continued: “We are enthusiastic about providing enhanced added value and expanded customer support to our partners with the amalgamation of our combined core competencies. We are in the midst of a technical Renaissance in Europe, and the time was right to join a company that has the expertise to take a comprehensive and industrious role in guiding our customers to grow their businesses with the sale of rugged and wireless mobile data-management solutions.”
Cuntz added: “We are pleased the entire European management team will remain in place. We are also in the process of expanding our sales, technical support, and business-development personnel to cover this new additional market. This is a long-term commitment to our European customers, and our message is that increased and enhanced market penetration is possible when resellers have significant and unlimited support and information to sell the ROI on technological investments.”
Bill Nix, BlueStar Director of Global Channel Marketing & Sales, had this to add:
“We are very excited about this expansion into Europe. It gives BlueStar the opportunity to work with global suppliers and expand our market reach to another continent.”
About BlueStar
BlueStar is an international distributor of specialty electronics sold to Value-Added Resellers and dealers that specialize in Bar Coding, Point-of-Sale, RFID, and Mobile Data Management. Founded in 1929, BlueStar is headquartered in Florence, KY, USA, and sells electronic products to dealers in over 30 countries worldwide. The company recently was honored with “Distributor of the Year” titles by both Microsoft Dynamics and Motorola. For more information about BlueStar, please contact a BlueStar Account Executive, or log onto to www.bluestarinc.com.
BlueStar to Distribute LXE Tx700 and Tx800 Vehicle Mount Computers
Florence, KY—July 2, 2008—BlueStar, the leading innovator in solutions-based distribution for Auto ID, Point-of-Sale, Mobility, and RFID products, is distributing LXE's T700 and Tx800 vehicle mount computers.
The LXE Tx700 and Tx800 rugged products, formerly offered by Åkerströms Trux, are based on modular-design architecture that delivers a flexible solution that can be easily tailored to meet the customer's needs. Both devices are available with a range of processor and memory options; and both are engineered to operate in tough logistics environments.
The Tx700 was designed for brutal treatment in an industrial environment over the long-term. Extra reinforcement is built into the card and screen holders, cabling, and mounting brackets. The Tx700 features a bright 12.1-in. SVGA or XGA display with a hardened touchscreen. It is available with a 600-MHz Celeron Mobile or 1.4-GHz Pentium Mobile processor and comes with an 802.11 b/g radio.
The Tx800 also features a bright hardened touchscreen, only its display is a 10.4-in. SVGA. It is IP65-secured and is also available with a 600-MHz Celeron Mobile or 1.4-GHz Pentium Mobile processor and comes with an 802.11 b/g radio. The Tx800 is service-minded with a service lid that makes it easy for users to: Change the hard drive; change the battery; reach yet another USB 2.0 port to booth the PC from USB stick; and to change Mini-PCI card.
Options for both the Tx700 and the Tx800 include: memory, Bluetooth, and various software applications such as terminal emulation and on-screen soft keyboard. "These are high-performance, rugged Windows XP-based computers that have a modular-design architecture—a flexible solution that can be easily tailored to meet the customers' needs. Both devices are available with a range of processor and memory options; and both devices are engineered to operate in touch logistics environments," says Paul Mounkes, LXE Marketing Manager.
"The end-user possibilities are endless with the products' high-speed data transmission and abilities for integration with other systems and applications," says Mark Fraker, BlueStar's VP of Marketing.
About LXE
LXE Inc. improves supply chain performance by applying over 36 years' experience developing wireless products and solutions. From rugged mobile computers, advanced auto-ID technologies, and secure wireless network infrastructure, to award-winning customer support—LXE's easy-to-use products are as reliable as the people who install and support them. Based in Norcross, Georgia, LXE also offers a full range of turnkey services, including radio integration, project and installation management, network design, technical support, and repair services. LXE is a wholly-owned subsidiary of EMS Technologies, Inc. (NASDAQ: ELMG), and has offices worldwide. For more information, visit our website at www.lxe.com.
About BlueStar
BlueStar is a leading solutions-based distributor of Point-of-Sale, barcoding, data collection, radio frequency identification (RFID), and wireless mobility products. BlueStar works exclusively with VAR Partners, providing them with complete solutions at competitive prices. The company brings unequaled expertise to the market, offers award-winning technical support, and is an authorized service center for a growing number of manufacturers. For more information about BlueStar, please contact a BlueStar Account Executive or log on to www.bluestarinc.com.
Star Micronics Names BlueStar Top Distributor for 2007
Florence, KY—June 16, 2008—BlueStar, the leading innovator in solutions-based distribution for Auto ID, Point-of-Sale, Mobility, and RFID products, has been recognized by Star Micronics America, Inc. as its 2007 Distributor of the Year.
BlueStar President/CEO Steve Cuntz (center) accepts the '2007 Distributor of the Year' award from Star Micronics' VP of Sales & Marketing, Michael Hanson, and National Sales Manager, Christine Duffy.
The Distributor of the Year award is given to the distributor that demonstrates continued year-over-year growth in sales and in addition, delivers best practices in working with its reseller partners and business development to grow the Star Micronics brand throughout the United States, Canada, and Latin America.
“We are very honored to receive this award from Star Micronics America,” says Steve Cuntz, President and CEO of BlueStar. “We have worked closely with Star Micronics for many years, and are thrilled that BlueStar is the ‘go-to’ distributor for Star products.”
“Star is pleased to recognize BlueStar for the fourth consecutive year as our top distributor, acknowledging not only their top sales, but their dedication to the POS market,” says Christine Duffy, National Sales Manager for Star Micronics.
About Star Micronics
Star Micronics America, Inc., is a subsidiary of Star Micronics Company Ltd., a world-wide leading producer of POS printers, audio components, high-precision machine tools, and precision parts. For more information, contact Star Micronics America, Inc., at 800-782-7636 or visit www.starmicronics.com.
About BlueStar
BlueStar is a leading solutions-based distributor of Point-of-Sale, bar coding, data collection, radio frequency identification (RFID), and wireless mobility products. BlueStar works exclusively with VAR Partners, providing them with complete solutions at competitive prices. The company brings unequaled expertise to the market, offers award-winning technical support and is an authorized service center for a growing number of manufacturers. For more information about BlueStar, please contact a BlueStar Account Executive or log on to www.bluestarinc.com.
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